Role: Creative Direction, Design, Motion Graphics, Digital Marketing
Tools: Figma, Adobe Creative Suite, Blender, Meta Suite, Google Ads
This project consists of e-commerce advertising, designed for use across Meta Ads, Google Display campaigns, and social media platforms.
Tools: Figma, Adobe Creative Suite, Blender, Meta Suite, Google Ads
This project consists of e-commerce advertising, designed for use across Meta Ads, Google Display campaigns, and social media platforms.
The marketing objective was to create a scalable set of ads for Music Week, promotional images for print and web, a collectible 355 ml beer can for distribution by Anderson Craft ales, and memorabilia to commemorate the event as London's 200th Bicentennial celebration.
Key metrics were measured using Meta Suite and Google Ads, tracking engagement and ticket sales, and adapting the content to maximize reach across these platforms.
